Stuffocation

In a book entitled ‘Stuffocation’ Author James Wallman shares his journey on how he went from riches to rags, and how it led to his ultimate happiness. Wallman discusses the issue of consumerism and claims that materialism is one of the most pressing concerns for the 21^st century making us depressed in ownership. He argues that instead of spending our time and money buying things, we should be creating or partaking in experiences. “Experientialism” is more likely to lead to happiness; it brings us closer to ourselves as well as others.

The Retail-Technology Industry

Image sourced online

"Extraordinary Experiences, Extraordinary Technology"

I’ve had to compile a lot of research recently on Experience Design and Production companies in the UK. You may have never heard of this, which is fine, but take note as they are revolutionising the way we shop. UK Company Inition is a prime example of a successfully established company who works with emerging technologies to create immersive Instore installations and experiences.

Magical Thinking and the Harry Potter Studios

If there is one place to truly get an otherworldly experience it’s the Harry Potter Studios in London. An exciting and long anticipated Christmas gift from the other half, we ventured down on Tuesday 27^th to go and see the making of one of the most successful fantasy franchises ever made. 

London: Victoria Beckham's New Store

I kept to my word and did in fact visit London again for a university trip! One of our stops that day was to the newly opened Victoria Beckham store opposite Dover Street Market. The 2014 opening saw a three floored monumental boutique exude the designer’s minimalist essence through its streamlined construction and sculptural features, completely portraying its designer in all her stylish glory.  

Moda a Milano

I need to write a post acknowledging specifically the fashion here in Milan. I’ve briefly mentioned aspects of the tailored Italian world but I also wanted to share some of the store observations me and Millie took as part of our Visual Merchandising assignment.